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5 Best Wedding Dress Shops in Dallas with Gowns Worth Swooning Over

  • Expertise: We chose shops where the consultants truly know bridal trends, fit, and fabrics, making sure every bride finds her dream gown.
  • Customer Service: We prioritized boutiques with friendly and attentive staff. They should go the extra mile by providing perks like complimentary champagne, private fitting rooms, or styling advice.
  • Variety: Shops with a wide range of styles, sizes, and designers were chosen so every bride can explore multiple options without compromise.
  • Value for Money: We looked for shops offering fair pricing, transparent policies, and quality gowns that justify the investment.

When my cousin asked me for help finding her wedding dress, her plan was simple: just hit the mall. I immediately said no—shopping for her dream dress deserves more than a quick stroll through a few stores.

So, of course, I researched the best options in Dallas and mapped out a game plan.

Fast forward to her big day, and there she was, wearing the most beautiful gown I’ve ever seen. She was literally glowing with joy!

If you’re also looking for your “Say Yes to the Dress” moment, I already did the legwork. Here are the only Dallas wedding dress shops that are worth visiting.

1. Damele Bridal

damele-bridal

Services: By Appointment, Alteration, Gown Preservation

Location: 1017 Elm St #101, Carrollton

Contact: +1 469-900-8117

Business hours:

  • By Appointment Only

Website

Instagram

Google reviews score5/5
Facebook reviews score 5/5
Total reviews5/5
Score consistency 5/5
Expertise5/5
Customer Service4. 75/5
Variety5/5
Value for Money5/5

Damele Bridal is a small, family-owned shop in North Dallas that has made a name for itself as a premier destination for brides.

They’re an authorized retailer for favorites like Sophia Tolli, Jimme Huang, Martin Thornburg, and their exclusive Poppy Renae Private Line. We love their range of sizes, from 8 to 28, which truly welcomes every bride.

Looking for something unique? They offer custom gown options, too, via their designers, and you can make changes using their own seamstresses.

While you’ll find gowns under $5,000, their sweet spot is around $1,400 to $2,500.

To start your dream dress, simply book an appointment, and the whole boutique is yours for the duration of your schedule. Of course, this means walk-ins aren’t really an option, so you’ll need to plan ahead.

Pros

  • Authorized retailer for big-name brands
  • Offers custom gown options
  • Carries sizes 8 to 28
  • Wide range of prices
  • Private bridal shopping appointment

Cons

  • No walk-ins

Out of all the DFW bridal shops I went to, this is the best one

“I went to this bridal store after going to several with my friends and mom. I ended up going alone, and I’m glad I did! Candice is super sweet, and I love that you get the store to yourself! Out of all the bridal shops I went to in the DFW, this is about the best one; there’s a large selection of dresses, and Candice was very helpful along the way. Will forever recommend this to any bride out there looking for their dream dress!” — Angiee Melchor, Google Review

Went to bigger shops, and she was hands down just the best

“Candice and her shop are just amazing! We went to other, bigger shops, and she was hands down just the best. Beautiful selection of gowns, and she always had multiple on deck to try on. She really listened to your input, and the next gown was always chosen based on your feedback from the last one. I found the perfect dress with her!” — Katherine Haas, Google Review

2. Iconic Bride

iconic bride logo

Services: Wedding gown shopping, designer bridal collections, bridal hair and makeup, personalized consultations, luxury bridal appointments

Location: 1400 Hi Line Dr Suite 124 Dallas, TX 75207

Contact: (972) 489‑0064

Business hours:

  • Sunday: 11am – 5pm
  • Monday: CLOSED
  • Tuesday – Friday: 11am – 5pm
  • Saturday: 10am – 6pm
Google reviews score4.7/5
Facebook reviews score N/A
Total reviews5/5
Score consistency 5/5
Expertise5/5
Customer Service5/5
Variety5/5
Value for Money5/5

Iconic Bride offers a luxurious and intimate bridal shopping experience in Dallas’s Design District. Their focus on a personalized, expert-led approach ensures each bride feels celebrated and supported throughout her journey.

The store features a curated collection of designer gowns from around the world. This diverse selection makes Iconic Bride stand out as one of the most comprehensive bridal boutiques in Dallas.

Owners James Brown and Jair Torres provide unmatched expertise and guidance. James has over 15 years of experience helping brides find their dream gowns, ensuring a seamless and stress-free process.

Jair Torres brings his top-tier hair and makeup artistry from NYC to Dallas brides. His skills allow brides to envision their complete wedding look, from gown to glam, in one cohesive experience.

The boutique’s atmosphere is both luxurious and welcoming. Brides can enjoy a once-in-a-lifetime experience that feels exclusive yet personal, setting Iconic Bride apart from other bridal shops.

Iconic Bride emphasizes making each bride feel iconic and unique. Every appointment is tailored to the bride’s vision, ensuring she leaves feeling confident and radiant on her special day.

With a combination of high-end fashion, expert guidance, and luxury service, Iconic Bride is more than just a bridal shop. It is a destination for brides seeking a comprehensive, unforgettable experience for one of life’s most important moments.

Pros

  • Expert-led shopping experience
  • Curated designer gown collection
  • Personalized appointments
  • Bridal hair and makeup services

Cons

  • Limited to in-person appointments in Dallas

Such a wonderful experience!

“Jair (J) was such a pleasure to work with. He picked out the perfect dresses for my sister based on her style preferences and wedding theme. It was so hard to narrow down our options because everything looked STUNNING on her, but in the end she got her dream dress! Thank you Jair for such a wonderful experience! If it’s within your budget, I can’t recommend this place enough!” – Savannah, Google Review

They go above and beyond
“I bought my DREAM dress from Iconic Bride  and wow what an experience. This place does not compare to any bridal shop. They go above and beyond in finding your perfect dress and genuinely care about your experience. DiGiovanni was my stylist and I absolutely LOVED him. He was so amazing to work with and listened to all of my wants & thoughts when it came to my dress. I could not have asked for a better experience. Thank you to DiGiovanni for making it so sweet and memorable!!” – Hannah Bradley, Google Review

3. Brilliant Bridal

brilliant-bridal

Services: By Appointment, Last-Minute Appointment, Same-Day Booking, Alterations

Location: 142 Howell St

Contact: +1 469-857-3225

Business hours:

  • Mon – Tue, Thurs – Sat: 10 AM – 6 PM
  • Sunday: 12 PM – 6 PM

Website

Instagram

Google reviews score5/5
WeddingWire reviews score 5/5
Total reviews5/5
Score consistency 5/5
Expertise5/5
Customer Service5/5
Variety5/5
Value for Money4/5

Brilliant Bridal is a go-to for designer bridal gowns without designer prices, with seven boutiques across Arizona, Colorado, Nevada, and Texas.

Here, you can score gowns from top-tier bridal designers like Adrianna Papell, Blakeley Jones, Eddy K, and Willowby at prices up to 70% off retail. And because dresses are sold off-the-rack, you can literally take your gown home the same day.

With over 600 bridal gowns in stock, you’re spoiled for choice—classic, modern, trendy, plus-size—you name it. You can also browse veils, belts, and other bridal accessories.

Their boutique features six dressing rooms and spacious viewing areas. And we love that appointments are free and include a private dressing room, 90 minutes with a bridal stylist, and plenty of seating.

Note that their dresses might be a bargain, but their alterations can be pricey.

Pros

  • Has seven different locations
  • Carries top-tier bridal designers
  • Offers prices up to 70% off retail
  • Can take home a gown the same day
  • Has over 600 bridal gowns in stock
  • Carries various bridal accessories
  • Offers free private bridal appointments

Cons

  • Pricey alterations

Hands down the best bridal experience I’ve ever had!!

“Hands down the best bridal experience I’ve ever had!! I was extremely nervous. I’m a bride on a budget. We got engaged and are getting married in 3 months-so a super short timeline! They matched me with the most wonderful bridal assistant (a million thanks and hugs to Payton), who made me feel comfortable. She’s also a Disney girl just like I am, and we were able to connect over the sweetest fun times we’ve shared at our favorite places! Payton offered helpful advice, helped me get my dress the same day in my size, watched my budget, all while making the whole process fun and seamless. She even got me extra discounts on my dress for completely unnoticeable imperfections. I had tried on dozens of dresses before Brilliant Bridal. Here, they listened and matched me with 4 beautiful dresses that were better than I could have ever imagined. The last one made me feel beautiful, whimsical, and magical (not normal reactions for a plus-size girl dress shopping), and I knew it was meant to be my dress! I cannot say enough good things about them! I guarantee they will treat you lovingly, kindly, and make dress shopping fun!” — Brandy Chandler, Google Review

Gorgeous dresses at an unbelievable price point

“I had an amazing experience at Brilliant Bridal! They have so many unique and gorgeous dresses at an unbelievable price point. Our consultant was amazing, and the 90-minute appointment time was generous to try a lot on. I highly recommend visiting if you are looking for a dress in North Texas.” — Jay Glessner, Google Review

4. Terry Costa

terry-costa

Services: Walk-Ins, Delivery, Private Fittings

Location: 12817 Preston Rd #138

Contact: +1 972-385-6100

Business hours:

  • Mon – Thurs: 10 AM – 8  PM
  • Fri – Sat: 10 AM – 7  PM
  • Sunday: 12 PM – 6 PM

Website

Instagram

Google reviews score4.9/5
WeddingWire reviews score 4.6/5
Total reviews4.7/5
Score consistency 4.8/5
Expertise5/5
Customer Service4/5
Variety5/5
Value for Money5/5

Since 1986, Terry Costa has been a go-to for affordable bridal gowns in the DFW area. The boutique has over 65,000 dresses in stock, including top designers like Sherri Hall, Ashley Lauren, and Faviana. 

Their size range is impressive, with options up to size 24, plus a small selection up to 28 to 30.

If you’re looking to score a deal, check their Sample Sale collection—you can buy gowns off the rack at marked-down prices. And you’ll save 15% on shoes, jewelry, and handbags if you buy them on the same day as your gown!

They even offer a buy now, pay later option via Afterpay, if you’d like to spread the cost.

We like that they accept both walk-ins and private appointments. But we don’t like their rude attendants, whom some previous clients have complained about.

Pros

  • Over 35 years of experience
  • Has over 65,000 dresses in stock
  • Wide range of sizes available
  • Has a Sample Sale collection
  • Offers up to 15% off on accessories
  • Has a buy now, pay later via Afterpay
  • Offers walk-ins & private appointments

Cons

  • Reports of rude attendants

BEST consultant for your wedding dress

“If you are looking for the BEST consultant for your wedding dress, ask for Lilly T! Amazing experience from start to finish! She made me feel beautiful, listened to exactly what I wanted, and pulled dresses that were perfect for me. Zero pressure—just genuine excitement and care. I left feeling confident and so excited for my wedding!” — Jennifer Granger, Google Review

I found the dress of my dreams

“I had the most amazing experience working with Madison while selecting my wedding dress! From the moment I walked in, she was warm, welcoming, and truly listened to what I envisioned for my big day. Madison took the time to understand my style and preferences. She curated a selection of dresses that were perfect for me—each one beautiful, unique, and flattering. Her expertise and attention to detail made me feel so comfortable and confident throughout the entire process. She was patient and supportive. I never felt rushed or pressured, which made the experience even more special. Thanks to Madison, I found the dress of my dreams, and I couldn’t be more excited for my wedding day! I highly recommend her to anyone looking for a personalized, professional, and truly memorable experience while finding their wedding dress.” — Sarah Chang, Google Review

5. David’s Bridal

david's-bridal

Services: Alterations, Tailoring, Personalized Planning

Location: Preston Valley View Center, 13330 Preston Rd

Contact: +1 214-360-0270

Business hours:

  • Mon – Fri: 10:30 AM – 7:30 PM
  • Saturday: 9 AM – 7:30 PM
  • Sunday: 10:30 AM – 6 PM

Website

Instagram

Google reviews score4.8/5
WeddingWire reviews score 3.7/5
Total reviews4.3/5
Score consistency 4.4/5
Expertise5/5
Customer Service4/5
Variety5/5
Value for Money5/5

Founded in 1950, David’s Bridal has grown into the largest bridal store in America, with over 300 locations across the country.

They carry thousands of styles across sizes 0-30, with options for petite, plus, and tall brides. And since they have a ton of dresses in stock, you can take your gown home the same day or have it shipped quickly. 

In terms of designers, they carry top collections like Galina Signature, Oleg Cassini, Melissa Sweet, DB Studio, Viola Chan Couture, and many more.

What’s cool is that they offer personalized planning services to help brides track their to-do lists, create a registry, and search for vendors.

Unfortunately, some brides told us that some of their staff can be inattentive. This does not make for a good experience, especially if you’re looking forward to your big day.

Pros

  • Over 75 years of experience
  • Has over 300 locations 
  • Carries sizes from 0 to 30
  • Sells top bridal collections
  • Offers personalized planning services

Cons

  • Reports of inattentive staff

Had the best experience at David’s Bridal!

“I had the best experience with Courtney at David’s Bridal! She truly made my visit unforgettable. From the moment I walked in, she listened carefully to what I liked and guided me toward the exact dress I came in hoping to find. She even helped me choose the perfect veil to complete the look! Courtney was heaven-sent—kind, patient, and incredibly knowledgeable. She was extremely attentive and understood fabrics and stitching details so well. She even brought in a seamstress to answer all my alteration questions, which gave me so much confidence in the process. Thanks to Courtney, I said yes to the dress on my very first visit! She is truly a gem.” — Basia Lee, Google Review

We received personalized, friendly help

“We decided to go to this store on a whim after finishing appointments at other bridal stores. What a great decision. We received personalized, friendly help. They pulled lots of dresses to try on, with the bride-to-be shedding tears when she knew she had found the perfect dress for her wedding day. Thank you, Taylor, for making this day so special and memorable. You made a bride very happy.” — Lu Lou, Google Review

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